It is reported by New York Magazine that people now has paid more attention to the practical use of shoes instead of the appearance under the economic recession.In last year, the growth rate of UGG sales marked 57%. And you can find the big brown UGG boots everywhere, no matter in the street or subway.Besides , some famous experts also predict that consumers will abandon shoes in fashionable styles and choose ones in classical styles.And according to Kwesi Blair who is from an office named Robert Burke, the consulting incorporation on luxury commodities markets, anything related to the word “bling” will sneak out one by one, for instance, jewelry, fur, and feather.Two major reasons could explain for the changes. On the one hand , the price of most shoes is too high.Because most of the luxury brands use this kind of materials to make the shoes, therefore, it is too dear for ordinary consumers to afford these shoes.While for rich people, they will also think twice before buying luxurious shoes. And many great brands have to stimulate sales by doing some promotion during holidays.On the other hand, these things with practical use catch more attention of customers , compared with ornaments.
If it comes true, what can the designers for wonderful shoes put out on release conferences?
Maybe we have to admit that the time that belongs to UGG has arrived. Anyway, practical and comfortable are the top fashion.
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