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分类: Delphi

2011-02-01 11:03:50

44.The following is a recommendation from the business manager of Monarch
Books.

"Monarch Books should open a cafè in its store to attract more customers
and better compete with Regal Books, which recently opened a cafè.
Monarch, which has been in business at the same location for more than
twenty years, has a large customer following because it is known for its
wide selection of books on all subjects. Opening the cafè would clearly
attract more customers. The cafè would require relatively little space.
Space could be made for the cafè by discontinuing the children's book
section, which will likely become less popular given that the last
national census indicated a significant decline in the percent of the
population who are under age ten."

Monarch
书店应该在店内开设一个咖啡厅以吸引更多的顾客并更好地和最近开设了咖啡厅的Regal书店展开竞争。Monarch已经在它的店址上经营了20余年,由于其对于各类型图书选择的广泛性而广为人知,并拥有庞大的消费者群体。开设咖啡厅显然能吸引更多的顾客。咖啡厅所需的空间相对较小。咖啡厅的空间可以通过撤销儿童书籍的柜台来获得,由于最近的一次全国调查显示10岁以下儿童在总人口中所占的比例将显著下降,因而儿童书籍很可能将不再好卖。

1.没有数据显示R开设了咖啡厅后收入有所增加。有可能由于空间的减少,导致书籍的减少。以至于顾客的减少。从而反而利润不如以前了。
2.没有证据表明M开设咖啡厅后能吸引更多的顾客,也许M书店由于图书的广泛性而出名,开设了咖啡厅后书籍种类减少后,倒不如以前了。
3.全国性调查的结果不代表M所在地区的结果,也许M所在地区的儿童数量反而上升,那么撤销儿童书籍的柜台将是不明智的。
4.即便儿童比例下降了,有可能总人口的数量大大增加了,这就导致儿童的总人数也是上升的,所以儿童书籍可能会更好卖。
 
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