October 24, 2013 | By Renz Ofiaza NBLogo2 1 kicks DJ food tees clotheskicks laces maker14 maker maker2 maker10 maker3 maker4 maker5 maker6 maker7 maker12 maker13 maker9 kicks2 kicks3 kicks4 kicks5 crowd crowd2 Since its opening in 2011, the New Balance Fifth Avenue flagship location in the Flatiron district of NYC, recently held an event to celebrate their new 574 customization experience and of course,, the commitment of manufacturing in America. The Boston based athletic products company dedicates on catering high performance sportswear items, as the store includes a unique indoor running test track, a plethora of apparel and a myriad of sneaker models, consisting of the 577, 996, 998, 1600, 1300, and so many more to choose from to fulfill your particular taste.Treated with tunes from DJ Mars and a delicious snack from Brooklyn based, Bark Hot Dogs, raffles were held to win free prizes, in addition to custom printed t-shirts to cherish the lively moment. Highlighting the event was an exclusive demonstration area, behind a glass-enclosed space, where New Balance associates showcase the company’s domestic manufacturing capabilities,, retaining the brand’s philosophy of producing quality crafted footwear, made in USA. Additionally, creating your custom 574 is handled with an interactive interface, leaving you with countless of options to specifically target your desired colorway. Furthermore, the sneakers is set at $140 a pair, and will arrive at your doorstep in about six to ten days.Proudly highlighting its century-plus heritage and product innovation, make sure you visit the New Balance NYC flagship location at the corner of Fifth Avenue and 20th Street.Photography: Renz OfiazaNew BalanceNew Balance 574
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