分类: 信息化
2014-05-22 17:01:22
The main task of enterprise marketing management is to stimulate consumer demand for the product, but not limited to this. It also helps the company achieve its marketing goals in the process, the impact on the level of demand, the demand of time and the composition of demand. Therefore, enterprise marketing management task is to stimulate, create, adapt and influence consumer demand. Since then say a sense, the essence of enterprise marketing management is demand management.
Source: