分类: 信息化
2014-05-21 17:11:12
Another one of the important contents of brand strategic planning, brand extension is to carry out scientific and forward planning. Because the ultimate goal to create a strong brand is to continue to get better sales and profits, so capable of sustained and healthy development; in order to achieve leapfrog development, we must make full use of the resources of this brand intangible assets, Since the reuse of intangible assets is not cost, as long as there is a scientific attitude and great wisdom to plan the brand extension strategy, you can maximize brand value.
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