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2012年(464)

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分类: Delphi

2012-05-03 17:17:44

What did net marketing bring to crusher market

There are enterprises look microblogging as an internal communication platform, the audience is corporate employees, listen to people who are also employees. Daily content is, "where to eat after work," "What happened to the losers," what has happened in the unit ". Are customers interested in the content? I believe that this kind of enterprise microblogging not worth mentioning.
Of course, some companies do real microblogging marketing, in order to safe guard the interests of these enterprises in order to avoid advertising suspect, I will not mention their names. In fact, the following experiences and strategies is actually comprehend from these enterprise microblogging marketing.
1, Make it clear what to do with microblogging in the end.
Rampant in the mining machinery industry, "cottage", "plagiarism" to do microblogging is no exception. A lot of open microblogging actually follow the strategy, with all the psychological, to see the leading open microblogging, see the peers are playing microblogging, they would quickly get one, but how to do it after the opening of that fact, no planning, no program!
Want to make it clear to do the micro-Bo is doing with this enterprise microblogging is only necessary to do so. To put it bluntly, to do the micro-Bo is nothing more than propaganda enterprise, enhance corporate image, of course, if lucky, but also because of microblogging orders.
2, It must be officially certified by the micro-blogging site, at the same time corporate microblogging accounts also proper record-keeping.
Not open already, open several at once, which is a lot of business practices. Attend to the management after the opening, in fact, better not open. After the opening, as far as possible through the official certification of the microblogging site, thereby allowing your identity officially up.
There is, corporate microblogging accounts to properly record-keeping, absolutely can not fall to the employee custody. Very simple, if the employees leave your business how to do?
3 Determine which is the audience of enterprise microblogging, and then decide what people should be listened in microblogging.
Audience to determine the dissemination of the contents of your microblogging efforts is also an important indicator to measure the microblogging value. Any audience, and microblogging content that you send no one can accept, you do zero work. Any time, the audience naturally as possible, especially in the target audience.
Your goal is to let your potential customers to become your audience!
To do this, you must decide you listen to what people, because these people released microblogging will continue to show your micro-blog on the home page, the impact of your audience. From this perspective, the enterprise microblogging best not to listen to employees, because you can not control what they said on the microblogging.
 

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