2010年(54)
分类: LINUX
2010-01-25 23:44:57
Each company wants to make itself special and wants people to remember its products in order to buy them and to let the company have cash to make it able to continue through its business. There are many ways to make the company special. Some ways can be from inside the company; they can have standard orders and laws for the employees and the manufacturing process, also they must have rules to have an exact time schedule with the customers.
Other ways can be through advertisements. There are also many ways to make promotions to spread your brand as much as you can. You can spread ads in newspapers, magazines, TV, radio, boards, or in the internet. Another effective way you can use is to distribute promotional give aways. They are gifts that are distributed by the companies to be as a reminder for their products every time you use this gift. They are very effective because they stay for a long time, they are used by individuals, or they are added as a décor to the room to add more colour and glamour to it.
There are several rules you need to follow when you choose your promotional give aways, first you need to choose it to be as related as possible to your product like if you're a manufacturer of wood, you can distribute wood coasters or pencils. In that case you can also show the people how good is the wood that you're manufacturing and you'll have more customers. Also you need to find a give away that is mostly used like you can choose a pen, a mug, or note pads for example because they are used all the time and many times a day which will guarantee you more visibility. Also you need to choose a give away that is suitable for all the people from all ages by all occupations so it will be used more often with a wide range of people. You also need to check with your budget because some of them are affordable and not expensive while others are expensive. It will be better to choose some affordable types and other expensive types because the audience you're seeking for varies. There are family members, friends, employees, small customers, big customers, and potential customers. You can't give them all the same gift.
Due to technologies, promotional give aways can be personalised, they can have the company's name, logo, or even a picture of the product printed on them to keep reminding the customer about the products every tome he uses them.
You can make a study before you choose your give away and ask people what they would like to have and what's most useful to them. From this study you'll get new ideas that no one had done it before and you won't spend your money for nothing. A small study will get you all the results you need and you won't have to be confused about how to work with your promotional campaign and promotional give aways.