we've sold artificial trees.

we've sold artificial trees. "This week as we've been setting out this product," says Wissink. "We've sold lights, we've sold artificial trees. We know it's fall, but people still want it."

Fred Meyer broke out the lights and trees and merry little snowmen just after Labor Day. Artificial trees are selling already, while outside, real trees are still holding onto their green. And, Fred Meyer isn't the earliest store to get started on the holiday season; Costco got into the holiday spirit before Labor Day!

"It's great - I love to see it when they first come out, all the different things," says shopper Michelle Caird, who was scoping out the holiday decor at Costco. She's the kind of shopper retailers love, looking for a deal a full three months before Christmas.