the beads and charms market
Cummins used silver-filled gold instead of solid gold to boost his sales without
happy compromising his gold jewellery stock.
Thomas Sabo and Pandora were two brands that stood out for retailers over Christmas, despite speculation that the beads and charms market is slowing.
Cummins noticed that “major companies [brands] who
happy merchandise well with superior packaging, marketing and national advertising do well”.
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