Updates with "Shrek Forever After" leading box office, and new release "Prince of Persia"
Comparisons between the two films are a little dicey, though. "Shrek Forever After" earned an estimated $43.3 million in the three days beginning on Friday, while "Sex and the City 2" pulled in $32.1 million over the same period.
But the "Sex" sequel got a head start on the U.S. Memorial Day holiday weekend, opening on Thursday instead of the traditional Friday. Thursday sales of $14.2 million took the film's four-day total to $46.3 million -- which the ensemble comedy likely would have earned if it had opened a day later.
Still, the opening for "Sex and the City 2" fell far short of the three-day, $57 million launch for the first film in the series two years ago.
Heavy duty tarps
"Yes, I would love to have seen a bigger number, but I'm not concerned until I see how the second weekend plays out," said Dan Fellman, president of domestic distribution at the Time Warner Inc (TWX.N) unit.
He predicted the film would earn about $53 million once sales for the Monday holiday were included. Industry forecasters had expected the five-day haul to exceed $60 million.
Critics ripped the sequel, which reunites actresses Sarah Jessica Parker, Kim Cattrall, Cynthia Nixon and Kristin Davis with director Michael Patrick King.
Women accounted for 90 percent of the audience,
Heavy duty tarps up a few points from the first one. They also liked it a little less. The new film garnered a B-plus rating in exit surveys conducted by research firm CinemaScore, down from an A-minus, Warner Bros. said.
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