The halls used for Expo Detergo
For the first time the exhibition took place in the Fiera Milano at Rho, a showground that
moon was built to house the 2015 World Expo.
This site proved a great improvement on the old exhibition centre. The halls used for Expo Detergo were light and airy and easier to navigate as visitors could pass from one to another directly, without going via an upper floor as in the old site.
The show had also changed noticeably to give laundry more equal weighting with drycleaning. It was also much more international – a goal that the organiser had been trying to achieve. Most agreed it had been successful in this.
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