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2009-11-13 13:57:13

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  • Print adverts need to get a message across with a single image and without the recourse of interactivity that we find today on the Internet.

    As interactive media expands, attention spans are getting shorter and shorter every day.

    For any company trying to get their product or service out in print format, the task is ever more challenging and difficult.

    Humorous ads remain one of the few effective ways to engage an audience in a very saturated advertising market. This is an area where the audience is far more receptive and still willing to pay attention.

    1. Kayaking Jumbo Peanut: Choking


  • 2. Ambulance – Listermint Mouthwash


    3. EPhone: Snakebite


    4. Wolf Hot Sauce: Hand dryer


    5. Hospital – Lazer Helmets


    6. Utopolis, Group of Cinemas: Titanic


    7. McDonald’s: The Real Milkshake


    8. Nikol Baking Dish: Jacuzzi


    9. McDonald’s: Billboards 200m-197m


    10. Aquafresh Flexigel: Ear


    11. Denver Water: Hose


    12. Fresh Step: Cross-legged cats


    13. Coca-Cola Light


    14. KitKat


    15. Mag-Lite: Buddha


    16. Mischief Scissors


    17. Boecker Public Health: Toilet


    18. Fish – Tolnaftate cream


    19. McDonald’s: Individuals


    20. Fairfax/The Sydney Morning Herald: Size Change


    21. BBDO Düsseldorf Recruiting: Join us


    22. Utopolis, Group of cinemas: Free Willy


    23. KISS FM 97.7: Father


    24. Nutri Balance: Husband


    25. Tesa: Bush


    26. General Tire: Wrapped by Adventure


    27. Covergirl Teens: Anime


    28. Softlan Ultra: Wrestling


    29. Oranges – Wonderbra


    30. Breath – Pedigree


    31. Lion – Zoo Safari


    32. New Job – Career Builder


    33. Zoom – Olympus


    34. Sharp – WMF


    35. Truck – Pepsi Light


    36. Mask – Gear Drop


    37. Magician – Glassex Window


    38. Overloaded – 3M Scotch


    39. Playground – Wonderbra


    40. Pies – Pocket Pies


    Which ones did you like best? Know of any other great examples? Please share them below…


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